Design a new and interactive experience for users to communicate with the traditional newspaper. Consider how graphical elements will change for each issue and how typography will flow throughout the printed format. The medium must remain as print.
The creation of three different editions of the New York Times and a layout system to apply new daily imagery and content for future editions.
The new design spotlights the main article of the day and centers the content to draw more attention to it rather than other articles, which sit below the main image. The issue and price of each newspaper is made more clear and visible when viewed from newspaper stands by keeping that information together and allows for a quicker checkout. The format was also reduced in size to create a more pleasant experience for users on the go.